Comments on: 11 logo designs from The Partners

By: Gravity Flooring | Logo Design Love

Gravity Flooring | Logo Design Love — Sat, 03 Apr 2010 16:38:05 +0000

[...] View 10 more logos from The Partners. [...]

By: Denú

Denú — Tue, 23 Dec 2008 11:06:13 +0000

The small pot in Wedgewood logo looks like an inverted skull.

By: Tom

Tom — Thu, 02 Oct 2008 22:23:50 +0000

The more I look at LSO, the more I like it. Not only does it look like the flourish of a baton as others have said, but it looks like the conductor himself when you study it right. L is baton, S connection to O is the head, with the final stroke as his other arm. Very well done.

By: Patrick

Patrick — Sun, 15 Jun 2008 00:31:36 +0000

Gravity was my favorite. It was probably the most basic and yet so creative it works well.

By: Steven

Steven — Sat, 14 Jun 2008 17:35:17 +0000

I think the DeBeers logo was a brilliant find. The D with the B counter that makes a diamond – brilliant.

And I think the Models 1 and Gravity are good ideas.

Once I figured out what the LSO looked like, I liked it more.

By: Angela

Angela — Fri, 13 Jun 2008 23:20:27 +0000

My take on it is like an amethyst or agate stone and what it looks like when it’s cut in half or sliced.. how the outside is rough and is layered until it gets to the precious inside. (Since the company does mining, after all.) And it is a good concept, I just really hate that logo for some reason.. the font combined with the image is just off.. especially for the design firm supposedly aiming to be the most creative..

By: Trish

Trish — Fri, 13 Jun 2008 21:33:04 +0000

I believe in the Anglo American logo the graphic is supposed to depict a nugget or chunk of rock, not a mountain. It does look like a rare steak, though. I would never have come up with that design *wink*.

Trish

By: Kevin

Kevin — Fri, 13 Jun 2008 13:27:21 +0000

Conceptually, Models 1 and the Gravity logo are the strongest. Visually, LSO and UCL are my least favorite. Another great post, David. Keep up all the good work.

By: David Airey

David Airey — Fri, 13 Jun 2008 11:37:09 +0000

It's very easy to take things out of context when type is all you have to go by (no expressions, tone of voice etc.). I hope none of the remarks were taken personally, because I want to keep the discussion based upon logos. Of course constructive criticism is very welcome, and I'm the first to ask for critique on my own work. In the words of Paul Arden:

Do not seek praise. Seek criticism.

By: Trish

Trish — Thu, 12 Jun 2008 22:55:03 +0000

David Airey, it was not my intention to start a flame war. I apologize truly.

The point of this blog is to voice opinions about the logos David Airey showcases. Me nor my work are showcased here. If you want to flame me, feel free to do so privately. I would love to explain the limitations of designing ads for the back of register tapes (the No Limit Sounds ad) at your convenience.

Trish