25 years of Duffy logos

Minneapolis-based design agency Duffy & Partners has published 25 years worth of logo design. You can view the slideshow on the Duffy website, and here I’ve picked out just a few of the featured logos.
“Designing a logo is perhaps one of the most daunting assignments for any designer—it requires patience, craft, precision and imagination. On face value it may seem simple – but if you think about it, a logo is an attempt to distill all that a company or a brand represents into a single emblem of identity.”
Dan Olsen, Creative Director at Duffy & Partners
Kerzner Marine Foundation (2006)

Pangea (2005)

St. Paul Travelers (2003)

The Islands of the Bahamas (2003)

Viant (1996)

Diet Coke (1994)

Minneapolis Public Library (1992)

A personal congratulations to everyone in the Duffy team for reaching the 25th anniversary milestone.
All 150 logos can be viewed in a slideshow on the Duffy website.













18 appreciated comments, click here to add one
Erik @ Logo Critiques
Saw this the other day over on Duffy’s site. Thanks for gathering them and putting up a post including the work. Very nice…
Apr 23rd, 2009
Bjorn
Yea for the MPLS love! Way to go Duffy!
Apr 23rd, 2009
clussman
I’ve loved the Bahamas logo since they launched it in 2003. The stylized representation of the country’s map is just plain gorgeous.
Apr 23rd, 2009
Mokokoma Mokhonoana
I love the Kerzner Marine Foundation logo and I agree with what Dan Olsen said about “designing a logo”, well put.
Apr 23rd, 2009
Brian Yerkes
I’m a big fan of the Bahamas logo…. so memorable and unique
Apr 23rd, 2009
Jamal Ahmad
I really like the Pangea logo, I’d love to see what it evolved from.
Apr 23rd, 2009
Kevin Burr
Great post, dude! Duffy & Partners has always been one of my favorite design agencies. There logo and branding work is incredible.
Apr 23rd, 2009
Gráinne
Kerzner Marine Foundation logo is really clever and simple and the Bahamas logo was an instant favourite the first time I saw it.
Duffy website bookmarked! Its nice to look at the different styles over the timeline. Really nice collection, cheers for sharing.
Apr 24th, 2009
Abbas
The Bahamas logo is a true work of wonder. It distills everything joyful about the islands into a memorable mark.
Apr 25th, 2009
Gforce
My favourite has gotta be Kerzner Marine Foundation – It’s inspired, simple and elegant – I find the angle of the head tilted back very uplifting (scuse the pun).
Apr 27th, 2009
David Airey
Thanks for dropping by, everyone. I hope you’re all having a good Monday.
Apr 27th, 2009
Steve Brown
I have to add to everyone elses approval of the Bahamas logo. I also like the use of the word distill in the quote from Dan Olsen. Thanks again David.
Apr 27th, 2009
Byron
Master!!
May 8th, 2009
Byron
Following his work for many years, ever since `i was a little squirt at design school with my airbrush and bau pen, truly an inspiration. Simplicity is key no doubt. Along those lines are Charles Spencor Anderson and Jenifer Morler. Work basic and fundamentally communicative to there objective.
May 8th, 2009
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