33 logos in 33 minutes

Jun 5, 2008read the 74 comments

33 logos seen in the first 33 minutes of my day. Like a glimpse in time. The original idea was to show logos through 24 hours, but that would mean a lot of scrolling.

At this stage I’d still not be dressed for work, and I’ve just finished the morning shower. 33 minutes after waking and I’m already exposed to a large number of brands.

Others showing their logo timelines

This post was inspired by Jane’s fun with brands. Thanks Jane.

Some others are also using logos to represent their days:

Sander’s 14 logos in 14 minutes
Cat’s branding before breakfast
Alan’s brand day: morning edition
Anna’s day in brands
Vivien’s brandwashed in 8 minutes
Afsin’s 12 logos in 12 minutes
Aaron’s 13 logos and brands without moving a muscle
Daniel’s day in brands
Rafie’s 10 logos as you open my door
Fox’s brand name day
adhack’s Friday in brands
Doug’s what time is your brand?
ADCD’s brands you encounter
Rod’s brand timeline
Phil’s where we encounter brands
E.K.’s brand new day
David’s day in the life of gen Y
Mike’s brand timeline portrait
Dehog’s day in brands and logos
Beyond Rivalry’s brand timeline portrait
Tracie’s branding iron

What does your timeline look like? It doesn’t have to be an entire day, perhaps just an event or occasion (the journey to work, preparing dinner, 10 logos in 10 minutes etc.). I’d love a glimpse into your day with brands, and if you mention your post in a comment, I’ll add you above.

Get your free subscription, or follow Logo Design Love on Twitter

74 appreciated comments, click here to add one

Alec Rios

Interesting idea. I know ever since I became interested in logo design they’ve been popping up everywhere. I became more aware, I guess.

Maybe I’ll join in sometime.

Jun 5th, 2008
Jane Sample

I love yours!

Jun 5th, 2008
Shahzad Khan

yeah I did that too, and it’s somethign pretty coo… here’s mine :
http://ckcpark.net/dehog/2008/05/29/my-day-in-brands-and-logos/

Jun 5th, 2008
Ana

fair trade banana… very chic ;)
best, Ana

Jun 5th, 2008
Afsin

I really like this trend. Here are my 12 logos in first 12 minutes of my day. 12 Logos in 12 Minutes (A New Blogging Trend)

Jun 5th, 2008
cat

David, I’m going to be a bit late with mine as I got sidetracked on what I found in my kitchen … Popcorn!

I love popcorn.
(and boy does it get the fingers greasy)

Jun 5th, 2008
David Airey

Alec,

Let me know if you give it shot.

Jane,

Thanks for the inspiration!

Shahzad, Afsin,

Nice work. I’ve added your links to the list above.

Ana,

Gotta love the Fair Trade logo.

Cat,

I do love buttered popcorn, but can’t stand those bits that get stuck between your teeth. :( Looking forward to your Asian take on the idea.

Jun 5th, 2008
cat

David, when you’ve been living off mostly fruit smoothies for days, a surprise package of popcorn is like OMG! WOW!

(and yes, I did clear out goodies from the house first … but the popcorn was a hiding and a waiting for me)

Now off to track down my Asian bits …

Jun 5th, 2008
Sander

Inspirational idea! I’ve just published my logo timeline at segd, 14 logo’s in 14 minutes. Thank you for taking a look.

Sander’s last blog post…14 Logo’s in 14 minuten

Jun 5th, 2008
Afsin

Thanks for your comment and link David. Actually, this idea may be converted to a “Logo Story”.. We can drop a couple of lines for each logo, e.g: “what did we do with Converse?”

Jun 5th, 2008
Shahzad Khan

David
Thanks alot for adding me in the list.
This thing is really catching on, and thats really good…we’re showing some logo design love to everyone :D

Jun 5th, 2008
Rafie

Nice! I’ll do it one day :D Cheers~

Jun 6th, 2008
inspirationbit

Hey, I love this idea. I’ll definitely join. I actually will do it in a slightly different way – let it be a surprise ;-)

Btw, you’ve showed Colgate twice ;-)

Jun 7th, 2008
cat

David,

Thanks for the add.

This was great fun. Too bad it was over so quickly! Maybe do it again next year with a different theme?

Perhaps by using blog logos instead? Then there’d be some mega link love going around.

(very strange no one included the logos of the blogs they visit often)

Jun 7th, 2008
Foxsden

I love the way you did yours – nice twist..

And thanks very much for the link.

Jun 7th, 2008
Daniel CampoS

I just want to remember that this idea is from http://dearjanesample.wordpress.com/2008/05/19/fun-with-brands/#comment-1278

Jun 9th, 2008
David Airey

Cat,

Off to make a smoothie myself. Good shout (unless you’ve been living off them for days of course).

It is odd that no blog logos were shown, but great idea for another post. You always have such good ideas.

Sander, Asfin, Shahzad,

My pleasure adding your entries here. Thanks for joining in!

Vivien,

Loved your take on it!

Foxsden, Fubiz, Rafie,

My pleasure. Good of you all to drop by.

Daniel,

And a great idea it was too!

Jun 10th, 2008
tracie valentino

David,
Thanks much for the link love! It was a truly fun and interesting experiment–I think I might have to try out the entire day and see what I come up with.

Jun 14th, 2008
James Kurtz III

LOVE IT! It’s interesting that I can tell you live in the UK just by the brands you use.

Jun 16th, 2008
David Airey

Tracie,

Good luck with tracking your entire day!

James,

It was fun putting this post together. An eye-opener too. I see you’ve also spotted the Spanish logo equation site. It’s a fun resource!

Jun 16th, 2008
Kimberley

I might show this to my clients! Just shows how important design is.

I get clients who who want designs for really cheap. They don’t know the importance of design in our world. If they just had a closer look at what they have around their house, they might realize.

Great idea, and very interesting, thanks for sharing.

Jul 15th, 2008
David Airey

You’re very welcome, Kimberley. Thanks for commenting.

Jul 16th, 2008
vanessa

I wouldn’t mind a day’s worth of logos, OR the excessive scrolling hehe…. This is great stuff.

Oct 7th, 2008
Martin

wohoo
That’s a great idea :D i gonna make some photo like this

Dec 31st, 2008
John Sposato

I have ASDA CD-Rs sent in the post from a Northerner. Their owner Walmart changed their logo in the States a while back, you know.

Feb 6th, 2009
Kristin Andrews

Brought marketing and advertising to a new light. Refreshing way to approach logo design. Thank you!

Feb 17th, 2009
Samantha

This is a great post.. It’s amazing how we are literally bombarded with design in the first 30 minutes of waking every day, let alone the rest of our days.

Mar 24th, 2009
Swapnil Acharya

This is so cool! Thanks for inspiring me to do my own title called “15 logos in 15 minutes!”

Mar 25th, 2009
David Airey

Good of you to join in, Swapnil, and it was fun viewing your own 15 minutes.

Mar 26th, 2009
Andrew Keir

It wont look good posting mine, my partner i live in a loft and opposite our bed is the liquor cabinet.

The first thing i see in the morning is jack daniels, cointreau, absinth…

Don’t i sound like a winner, ha.

May 21st, 2009
David Airey

As long as it’s not the 80% Absinthe, Andrew!

May 26th, 2009
Andrew Keir

No, David.

This is the “soft” stuff, a meager 65%.

*shudder* I’m feeling hung over just thinking about it.

Jun 13th, 2009
Chris

was going to ask why you have different types of toothpaste until I realised that I have 3 in my bathroom, I don’t think I could do a post like this, if you’ve got yor eyes open it would be more like 500 in 5 minutes, when i wake up i’d see the apple logo twice, the fender logo, the warwick logo, the adidas logo, dc shoes logo, not to mention what i’d see while reading a magazine over breakfast…

Oct 28th, 2009
stephen

I’ve been meaning to create a similar article to this for a few months. But like you say, if I were to take photos of the first few hours of my day, it would be a LONG article. As a graphics creator, I look at nearly every single logo along the road, in the paper and in magazines. Inspiration comes from everywhere!

Dec 29th, 2009
Mladen

Really interesting. I never thought that there are so many logos in my house. A little bit frightening…

Feb 15th, 2010
Matt Noble

Ha, i did this once whilst i was in uni and made a video out of it, i really should post it some time

Mar 3rd, 2010
Yanne

Great post. I posted a similar one in my blog:
http://volumeupdesign.blogspot.com/2010/03/30-logos-in-30-minutes.html

Mar 5th, 2010
Tess

I never thought about the fact that we see brands and logos as soon as we open our eyes in the morning. 33 logos in 33 minutes, it’s just crazy. I’d say welcome to consumerism. Great post :)

Jun 30th, 2010
Christina Moore

It’s unbelievable how much of an influence graphic design has on our daily lives. Such an amazing post! I looked around my house after reading this and was shocked by the amount of logos in my house!

Aug 31st, 2010
Tooth Fairy

Great list, but please consider brushing your teeth before your breakfast.
And perhaps after your breakfast as well.

regards
Tooth Fairy

Sep 8th, 2010
Yvonne Xu

First timer on your site. Very very interesting idea. I might even consider to use this idea as a class assignment.

Dec 28th, 2010
Patrick Barber

David, I used your 33-logos as an inspiration for an assignment to my design students. I had them do a series of design journals, to see and analyze graphic design in the world. For a warmup to an identity assignment they were instructed to find 30 minutes of logos. Some of them really did a nice job, and if I get their permission to post on my blog I’ll do so, and send you a link. Loved your book — some wonderful thoughts in there that I tried to pass on to my charges.

Cheers

Patrick

May 27th, 2011
David Airey

Very glad you liked my book, Patrick, and also that your students got on well with your assignment. Cheers for dropping by.

May 28th, 2011
Jamie Silva

This is an ingenious idea! I’m inspired to do the same and post it on my blog. Thank you for sharing this….I will be purchasing your book. :)

-Jamie

Jul 14th, 2011
David Airey

Thanks in advance for your custom, Jamie.

Jul 14th, 2011
@Meela312

Great concept. A quick study in Graphic Design samples all around us.

Aug 24th, 2011
Leena Grice

Logos seen on a daily basis no mater how long or short they are sends subliminal messages to the brain. It is a good way of conditioning the minds of people. Just like a child learning to associate pictures with alphabets on a daily grind. It has a big impact in persuasion. I love how you presented the logos. Very artistic.

Apr 1st, 2013