A few things #9

Some lovely Italian marks in the Archivio Grafica Italiana.

Officine Ranchetti logoOfficine Ranchetti logo, by Heinz Waibl, 1959.

Brian LaRossa shares the stories behind 20 publishing house logos.

Simon & Schuster logo evolutionSimon & Schuster logo evolution.

“Richard Simon and Lincoln Schuster stumbled upon “The Sower,” a painting by Jean François Millet, as they strolled through a gallery during their first week of publishing. It occurred to them that the image of a man sowing grain was the perfect publishing metaphor for “planting seeds of wisdom.” So they hired John Everett Millais to render a reproduction of the painting for their colophon.”

M logos from Trade Marks and Symbols

Vintage predecessors to contemporary company logos, on 99% Invisible. Related, from the archives (2008): When logos look alike.

Jerry West wishes it never got out that he’s the silhouette in the NBA logo. “I don’t like to do anything that calls attention to myself.” Via @TheLogoFactory.

Vintage French trademarks

Top marques — a collection of vintage French logos from the 50s and 60s. No credits, but nice.

And a good quote from Paula Scher on how design school doesn’t teach you what you get paid for.

“Mostly, designers get paid to negotiate the difficult terrain of individual egos, expectations, tastes, and aspirations of various individuals in an organisation or corporation, against business needs and constraints of the marketplace. […] Getting a large, diverse group of people to agree on a single new methodology for all of their corporate communications means the designer has to be a strategist, psychiatrist, diplomat, showman and even a Svengali. The complicated process, usually a series of endless presentations and refinements, persuasions and proofs, is worth money. That’s what clients pay for.”

What they don’t teach you in design school, in the CR archives.

Previous things.

6 responses

  1. I have seen that top R logo.
    First from a record company called Reach records.
    Second from a Utah construction Company R&O construction.
    And now here.
    What is the original, and who stole the idea?

  2. The top ‘R’ logo is being used by a top industry here in India and that company’s name is ‘Reliance’. I think the designer of that logo is “inspired” from the Officine Ranchetti logo.

    • They are so similar. I would say they are a copy. Wouldn’t there be some kind of lawsuite for it? the Reliance is a bit different, but the two companies I mentioned… tsk tsk.

  3. “Mostly, designers get paid to negotiate the difficult terrain of individual egos, expectations, tastes, and aspirations of various individuals in an organisation or corporation, against business needs and constraints of the marketplace.”

    +1. Love this quote!

  4. That’s the first time I’ve seen Jerry West talk about the NBA logo and I am surprised/puzzled by the comments. He’s almost so humble that it sounds like he was insulted about the decision to use his likeness.

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