Logo Design Love

For graphic designers and all who love logos.

Brand Memory Game

Brand Memory Game

“For this game, Hendrik-Jan Grievink has made a selection of 30 internationally well-known brands, showing neither logo nor name on the images of the matching pairs.

“The challenge is to find matching pairs of a brand, based solely on their characteristic colours and style elements and a short description of the brand.”

Unless I’ve misunderstood, I can’t imagine it’s a difficult game, matching two cards that look almost identical. Still, the image gives a quick exercise on the prevalence of particular brands, and is similar to a post I published elsewhere: Remove the logo. Know the brand.

Update:
My mistake. Should’ve known it’s one of these games. Thanks, Nanna.

Brand Memory Game

The game’s available from BIS Publishers. Via inspire me now.

Logo Design Love: A Guide to Creating Iconic Brand Identities, second edition

4 appreciated comments

  1. Nanna

    “Unless I’ve misunderstood, I can’t imagine it’s a difficult game, matching two cards that look almost identical.”

    No, the hard part is remembering where they are …

    http://en.wikipedia.org/wiki/Concentration_%28game%29

  2. awesome!
    It should be a very nice excercise for my branding students
    cheers,
    @RolandoPeralta

  3. I mean, as an introductory simple activity.

  4. jorge Rosenwald

    Excellent idea. Very funny.


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