Brand Memory Game

“For this game, Hendrik-Jan Grievink has made a selection of 30 internationally well-known brands, showing neither logo nor name on the images of the matching pairs.
“The challenge is to find matching pairs of a brand, based solely on their characteristic colours and style elements and a short description of the brand.”
Unless I’ve misunderstood, I can’t imagine it’s a difficult game, matching two cards that look almost identical. Still, the image gives a quick exercise on the prevalence of particular brands, and is similar to a post I published elsewhere: Remove the logo. Know the brand.
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Update:
My mistake. Should’ve known it’s one of these games. Thanks, Nanna.
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The game’s available from BIS Publishers. Via inspire me now.


















4 appreciated comments, click here to add one
Nanna
“Unless I’ve misunderstood, I can’t imagine it’s a difficult game, matching two cards that look almost identical.”
No, the hard part is remembering where they are …
http://en.wikipedia.org/wiki/Concentration_%28game%29
Dec 19th, 2011
Rolando Peralta
awesome!
It should be a very nice excercise for my branding students
cheers,
@RolandoPeralta
Dec 19th, 2011
Rolando Peralta
I mean, as an introductory simple activity.
Dec 19th, 2011
jorge Rosenwald
Excellent idea. Very funny.
Dec 20th, 2011
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