If you scroll while viewing the Sonos wordmark, the surrounding lines appear to pulse, kind of like the speakers sold by the home audio company.
In June 2013 The Partners were commissioned to redesign the logo.
“We mixed things up with a hand drawn brush typeface made of chocolate icing.”
“…the three bars suggest both growth and dynamism, as well as climbing steps…”
The first and most basic role of a logo is identification, it acts as a flag.
Canada has an image problem in the US.
“The inverse space created the 4 with this invisible attraction/repulsion principle.”
One of my favourite identity improvements of the year.
Designed by New York-based Mirko Ilić Corp for the Zagreb Jewish Film Festival.
There’s something about logo sketches I find much more interesting than the polished, digitised outcome.
The One World Trade Center logo was designed by London-based Wordsearch.
I rarely double-post between blogs, but I know many of you don’t keep tabs on Identity Designed, and this Zebra-inspired mark is worth another share.
Next year Grand Central will celebrate its 100th anniversary.
Ultimately, success came with another old trick: switching to the less dominant hand, which is sure to produce a slightly imperfect and clumsy result.
Note the speed at which India moved toward Asia around the 60 million years mark.
I can’t remember seeing a more impressive, in-depth brand identity project than what Moving Brands has done for HP.
There’s a lot of gold in them there fields.
Great improvement over the old Flash-based offering.
I’d love to learn about creating videos like this.
A good example of relevancy between the symbol/monogram and the name.