Identity design is about producing more than just a logo. Stand-alone static marks are essential, don’t get me wrong, but by containing them within an identity package, top designers and agencies create a visual language that improves the consistency of the brand message.
→ Continue reading Howcast identity design
I’m sure many of you don’t use Twitter, and I know most of you don’t follow @LogoDesignLove, so as promised, here’s a quick recap from the past week or so of tweets.
→ Continue reading Brand alphabets, Chicken Now, the Apple logo designer, and a fuss over nothing
Hello Digital is Birmingham’s first digital festival. It was up to FLUID, a design agency in Birmingham, to create the identity design, and here’s a look at the design variations brought about during the process.
→ Continue reading Hello Digital brand identity
London-based agency Johnson Banks has been working for a couple of years on a new visual identity for the St David’s centre, in the heart of the Welsh capital, Cardiff.
→ Continue reading St David’s identity, Cardiff
Branch is a new, independent design consultancy based in the heart of London. Branch believes the key to good design and communication is keeping things simple, and here’s a quick taster of their identity work.
→ Continue reading Logos by Branch
A few personal recommendations.
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