Logo Design Love

For graphic designers and all who love logos.

Mobil logo

Mobil logo sketch

The red O served to help people pronounce the name correctly (Mo-bil, not Mo-bile).

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Famous logos, generic type

Sony logo Copperplate Bold

Thank a type designer who doesn’t settle for just “standard” but knows how to choose, create, or modify an existing typeface to be a memorable and expressive brand mark.

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Ferrari logo history

Francesco Baracca

Ferrari, put my son’s prancing horse on your cars. It will bring you good luck.

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It is a parallel between the modern and the old, some of the slogans dating back to the 40s and 50s.

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Nike logo 40 year anniversary

Nike logo sketch

None of the options “captivated anyone” so it came down to “which was the least awful.”

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