Nov 16, 2010read the 19 comments
Building your design business: product
Bernadette Jiwa continues her three-part series on ‘Building your design business’.
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Nov 3, 2010read the 29 comments
Building your design business: perceptioning
Instead of asking, “What should we do next?” try asking, “How could we do this better?”
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Nov 1, 2010read the 8 comments
Design with personality, culture, and history
Ask yourself, does this logo design truly express the 1. personality, 2. culture, and 3. history of your client’s business?
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Oct 25, 2010read the 44 comments
Logo warehouses, crowdsourcing, and a lack of understanding
Logo sweatshops and crowdsourcing websites pretend this “little detail” has no value. They thrive on clients believing a logo is only meant to fill an empty space.
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Oct 18, 2010read the 28 comments
Sell what Google can’t optimise
But here’s the thing, the kind of businesses you want to create identities for don’t judge you by the amount of backlink muscle you flex. They don’t find you this way either.
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