Logo design contests receive a lot of bad press, but is it justified? After all, companies hosting a contest can gather tons more ideas than they would if working with just one logo designer, and novice designers are offered the chance to gain ‘real world’ experience.
What’s bad about that?
Quite a lot, actually.
→ Continue reading The reality of logo design contests
There are certain logo design conventions that are taught in class. Simplicity, practicality and a few others. So when I see a logo design such as the Tate (hugely successful UK gallery), I wonder if sometimes conventions are there to be broken. Allow me to provide a little insight.
→ Continue reading How effective are the Tate logos?
I’ve searched my bookmarks and gathered your top tips, culminating in this selection of sites, books, articles and designers.
→ Continue reading Useful logo design resources
From time to time a logo design will come along that really gets people talking. More often than not, it’s because the design causes contention, and has some designers bending out of shape around the agency in question. In their defence, agencies responsible for contentious logo designs might say that the publicity gained simply adds to the effectiveness and memorability. But in saying that, do you want to be remembered for a logo that receives more bad remarks than good?
→ Continue reading When is a bad logo design actually good?
Have you ever been frustrated when a logo designer doesn’t tell you the cost up-front?
You might think they’re stalling you, trying to figure out how much you can afford, but what good would that do? The designer is by no means guaranteed your business, so it makes perfect sense to provide an accurate logo design quote ASAP.
→ Continue reading How much is that logo in the window?
A few personal recommendations.
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