Aug 20, 2010read the 16 comments
The art of interviewing your client
For designers, it’s never enough to merely follow the design brief a client gives you.
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Apr 15, 2010read the 33 comments
The folly of logo design SEO
Here I share the often shady SEO tactics in the “logo design” niche, and highlight what you’ll be competing against, should you choose to.
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Mar 3, 2010read the 27 comments
What they don’t teach you about identity design in design schools
“The designer needs to be ever present because, inevitably, at some side meeting, something will be suggested that will totally destroy the form of the logo.”
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Feb 2, 2010read the 72 comments
“Logos are dead.”
“Symbols invented to accompany brand names are a waste of time, money and effort,” said Simon Manchipp, partner at London-based SomeOne.
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Jan 23, 2010read the 14 comments
Another free chapter: staying motivated
Graphics.com has offered you all the “staying motivated” chapter from Logo Design Love: A Guide to Creating Iconic Brand Identities.
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