The art of interviewing your client
For designers, it’s never enough to merely follow the design brief a client gives you.
→ Continue reading The art of interviewing your client
For designers, it’s never enough to merely follow the design brief a client gives you.
→ Continue reading The art of interviewing your client
Here I share the often shady SEO tactics in the “logo design” niche, and highlight what you’ll be competing against, should you choose to.
→ Continue reading The folly of logo design SEO
“The designer needs to be ever present because, inevitably, at some side meeting, something will be suggested that will totally destroy the form of the logo.”
→ Continue reading What they don’t teach you about identity design in design schools
“Symbols invented to accompany brand names are a waste of time, money and effort,” said Simon Manchipp, partner at London-based SomeOne.
→ Continue reading “Logos are dead.”
Graphics.com has offered you all the “staying motivated” chapter from Logo Design Love: A Guide to Creating Iconic Brand Identities.
→ Continue reading Another free chapter: staying motivated