Logo Design Love

For logo designers and all who love logos.

Mercedes-Benz logo evolution

Mercedes logo

The company was founded by Gottlieb Daimler and Wilhelm Maybach. Mercedes is the name of Maybach’s elder daughter, while the Benz came as a result of a merger with Benz and Cie in 1926.

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Logo design from The Chase

Manchester Evening News moving card, by The Chase
“Moving” card by The Chase, photo from Noisy Decent Graphics

The Chase, a UK graphic design and branding consultancy in Manchester, London, and Preston, was founded in 1986 by Ben Casey and Lionel Hatch. With a staff of 46 it recently became part of the Hasgrove Group.

Here is a small selection of its logos and symbols.

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Seven brand identity by B&W Studio

Seven logo design

Design consultancy B&W Studio, based in Leeds, UK, created this brand identity design for Seven back in 2007.

I saw it today for the first time. Liked it. Thought you would, too.

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McCadden Design brandmarks

Belfast skyline

Belfast-based McCadden Design has been working with organisations in the UK and Ireland for more than 25 years. Here’s a small selection of its brandmarks.

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Negative space in logo design

NBC peacock logo design

It’s hard to beat a clever use of negative space in logo design. Here are 35 or so logos I enjoy that use white space well, along with the designers and agencies who created them.

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From the bookstore

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