In Paula Scher’s first online class, she walks students through “her process of creating a liquid identity — a recognisable, dynamic branding system that can be adapted across mediums.”
“I still think the client will get sued…”
It’s useful to see how identity style guides are presented, so I collected a few.
Color use in logos can also be addressed in terms of particular industries.
Alina Wheeler’s one-page process from Designing Brand Identity.
Logo Go/No Go features the overlooked craft of comic book logo and cover design.
When should a CEO choose a wordmark, and when a symbol?
Quite a basic template, but one that can still offer a few pointers.
The aim is to grow the site into a book, a collection of interviews, resources, possibly awards, and a few other ideas. It’s clearly very early days, but if you’re a fan of Logo Design Love, I’m sure you’ll enjoy Identity Designed.
Sound advice from Clinton Duncan, a contributor over on Brand New.
The most popular vote — chapter seven: From pencil to PDF.
Twitter can be an unhealthy obsession. I’ve had to stop following people when their speeds of around 100tph drown out everyone else. That doesn’t mean us designers aren’t using Twitter to our benefit, and here’s what I’m doing to make the most of it.
I’ve learned from quite a few mistakes during my time as a designer.
World Trade Center buildings are present in thousands of classic New York skyline logos owned by local businesses in the city. They tend to belong to small businesses that are likely to disappear over the years to come. So are their logos and the Twin Towers.
I was chatting with my friend Randa, a successful WordPress designer, and she posed an interesting question:
“I often look at the work of other logo designers in admiration and wonder what they have that I don’t. What is it that makes someone really good at identity design, and is it obtainable through practice or is it a “gift” that some have and others don’t? There are zillions of logo designers out there — what separates the good from the great?”
I’ve searched my bookmarks and gathered your top tips, culminating in this selection of sites, books, articles and designers.
You’re working on a design project and the final action is to drop in a couple of sponsor logos. They’ve still not sent the files and ask if you can just lift the logo straight off their website. A lot of people aren’t familiar with the difference between the resolutions for web and print. That’s where the following resources for vector logos come in.