The red O served to help people pronounce the name correctly (Mo-bil, not Mo-bile).
In this tenth and final logo round-up of the year, you’ll find features on Pentagram, North, Hershey’s, and more. I hope I’ve shown you something of interest in these brief posts, and I wish you all the very best for 2009!
The new Toronto Blue Jays logo isn’t going down too well, and I agree with Jakub’s critique.
If it were up to me, I’d have altered some elements of the original, such as the stitching of the baseball, but the maple leaf and colour red would’ve been kept. Then again, I’m neither Canadian, nor a fan of baseball.