Jul 13, 2010read the 7 comments
Brand New Conference
November will bring the first Brand New Conference. Looks excellent, doesn’t it?
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Apr 15, 2010read the 33 comments
The folly of logo design SEO
Here I share the often shady SEO tactics in the “logo design” niche, and highlight what you’ll be competing against, should you choose to.
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Apr 8, 2010read the 17 comments
Michael Bierut talking logos
“The truth about logos is that they are not that hard to do. If you ask people in the US what logos they like and recognise, they’ll name Target or Nike. Target for example, is just a dot with a circle around it, that’s all it is, so if you want a logo like Target, you don’t need to hire a designer…”
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Mar 24, 2010read the 6 comments
Fast food logos trigger fast behaviour
Human behaviour researchers Chen-Bo Zhong and Sanford Devoe have found that subliminal exposure to fast food symbols, such as McDonalds’ golden arches, induces haste and impatience.
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Feb 16, 2010read the 53 comments
Are iconic logos designed, or bought?
What are the most iconic logos you can think of?
Coca Cola? IBM? I Love New York? Shell?
These designs have one thing in common.
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