A project of mine required a comparison of the world’s most well-known sports brand logos. They’re shown together below in case the quick visual reference might be useful for you.
It’s hard to beat a clever use of negative space in logo design. Here are 35 or so logos I enjoy that use white space well, along with the designers and agencies who created them.
Paul Rand. 1914-1996. This six-minute video of Rand chatting with some design students gave me an insight into the man I hadn’t seen before. At the time of writing there are just 233 views on YouTube. A tiny amount considering his reputation in design circles.