Aug 6, 2012read the 8 comments
International Motion Art Awards
The logo for the IMAA caught my eye.
“IMAA is a newly established annual award competition that will pay tribute to the best motion art from the year.”
A distinctive monogram designed by New York-based Mirko Ilić Corp (previously featured for design work on the Jewish Film Festival logo).
No contextual shots, unfortunately, but always nice to see a few sketches.
8 appreciated comments, click here to add one
Giulietta Nardone
Love it! Different and fun.
Aug 7th, 2012
Stephen Cree
Really like it. It actually shouts!
Aug 7th, 2012
Anna Grace Abell
This is awesome! I really like the animation as well.
Aug 7th, 2012
Richard
I like that. I think it looks nicer in monochrome, personally, but I like it a lot.
Very simple, very clean, and very memorable.
Aug 8th, 2012
John Spiegel
Simple,”Sharp”, Strong logo concept!
Aug 8th, 2012
Thom Crawford
I’d agree with the monochrome comment, however, the actual shape is fantastic. Perfect for animation and online applications.
Aug 8th, 2012
gary b
I like the look of it. It really pops and works simple and clean. Though I don’t see it as an appropriate image for Motion Arts Awards. It looks and feels more geared towards the audio field if anything. On a side note, I do enjoy the addition of the sketches to go along with the finished piece.
Aug 8th, 2012
Jamie Davis
I love it.
In regards to identity design, when it comes down to it – the timeless & fundamental rule will always remain. If your design is simple and yet relevant to your brand. It’s more likely to be remembered. This logo is a good example of that.
Aug 11th, 2012
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