The logo for the IMAA caught my eye.
A followup to Michael Evamy’s 2007 book Logo.
Strange attention to detail.
Color use in logos can also be addressed in terms of particular industries.
Canada has an image problem in the US.
Alina Wheeler’s one-page process from Designing Brand Identity.
The “Transparency Suit” visualizes the unseen flow of information around us.
“The inverse space created the 4 with this invisible attraction/repulsion principle.”
“The logo is an identifier but it’s also something that stands-in for who you are.”
One of my favourite identity improvements of the year.
Finally, a company smart enough to put my logo tutorial to good use.
The circle is clearly a form humans find easy to remember and recognise.
A short explanatory video created by Steve Newberry of Topic Simple.
Choose the new logo for the United Arab Emirates.
Spied this collection of vintage vehicle logotypes over on the Beast Pieces blog.
A little word play in a brand name can work very well.
Sarah Hyndman putting her own spin on the Olympic brand guidelines.
Created by Utah-based cartoonist Adam Koford.