Ivan Chermayeff and Tom Geismar met as students at Yale in the mid 1950s. They were doing research for papers on typeface design. In the spring of 1957 they teamed up with Robert Brownjohn to form Brownjohn Chermayeff Geismar. Three years later, Brownjohn left the partnership. Here I provide an insight into the logos of Ivan and Tom.
Full post: All about Chermayeff & Geismar →
I’ve searched my bookmarks and gathered your tips, culminating in a selection of sites, books, posts, and designers.
Full post: Some useful design resources →
“Simplicity is not the goal. It is the by-product of a good idea and modest expectations.”
— PAUL RAND
Even after his death in 1996, Paul Rand remains one of the most famous graphic designers in the world.
Full post: All about Paul Rand →
Sadly, my own national team, Northern Ireland, hasn’t reached the finals since 1982.
Full post: FIFA World Cup logos →
People tell us there’s no such thing as bad publicity, but I’ve often wondered if they’re talking crap.
Full post: When all PR isn’t good PR →
You’ve still not been sent those sponsor logos and you’re asked if you can just lift them off their websites. That’s where the following resources for vector logos come in.
Full post: 5 websites for free vector logos →
This is the first in a series of logo designs from famous airlines around the world. Where possible, I have indicated the year in which the logo was designed, and the designer responsible.
Full post: Airline logo designs →
A brief look at car company logos and their designers. From Alfa Romeo to Volkswagon.
Full post: Car brand logos →
Logo, a reference book from design journalist Michael Evamy.
Full post: Logo, by Michael Evamy →
It’s no coincidence that the most memorable logo designs are also the most simple in appearance. You want the identities you create to be instantly recognisable, acting as a memorable identifier for the company they represent. A consumer will normally just take a fleeting glimpse at a logo, and an overly complex mark will make that opportunity redundant.
Here are 15 examples of simple, successful designs.
Full post: 15 wonderfully simple logo designs →