“We all liked this hand drawn version [of the grid], as it echoed Penn’s original map while also containing the slight imperfections that make Philadelphia so unique and interesting.”
“Symbols invented to accompany brand names are a waste of time, money and effort,” said Simon Manchipp, partner at London-based SomeOne.
“One of the main criticisms for the whole [tendering] effort was the fact that only a handful of design firms were allowed to bid in the first place.”
Apparently it’s harder than I thought to be original.
Graphics.com has offered you all the “staying motivated” chapter from the book.