Oct 17, 2011read the 7 comments
Handlettered logos from defunct department stores
Lovely collection pieced together by Christian Annyas.
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Oct 13, 2011read the 8 comments
NeXT logo presentation
The only thing Rand knew was that the mysterious NeXT computer was a black cube.
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Oct 11, 2011read the 10 comments
Mobil logo
The red O served to help people pronounce the name correctly (Mo-bil, not Mo-bile).
Oct 5, 2011read the 8 comments
Famous logos, generic type
Thank a type designer who doesn’t settle for just “standard” but knows how to choose, create, or modify an existing typeface to be a memorable and expressive brand mark.
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Oct 3, 2011read the 8 comments
University of Sussex
It’s a great example of how identity design can become part of our language, with the university’s monogram “us” being integrated into promotional phrases.
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