When was the last time you recycled? Instantly recognisable, that little recycle logo is easy to spot. Give it a try next time you’re heading for the waste bin / garbage can / trash bucket.
→ Continue reading Look before you bin it
When you see a logotype that uses a handwritten script, what qualities do you think of? Personality? Guarantee? Pride? Here follows 10 handwritten logo designs which you can use to make up your mind. Trademarks include Harrods, Disney, Ford, Cartier and more.
→ Continue reading 10 handwritten logo designs
There are certain logo design conventions that are taught in class. Simplicity, practicality and a few others. So when I see a logo design such as the Tate (hugely successful UK gallery), I wonder if sometimes conventions are there to be broken. Allow me to provide a little insight.
→ Continue reading How effective are the Tate logos?
Since first appearing in the early 1900s, the Shell logo has moved from a realistic rendering of a pecten, or scallop shell, to today’s bold shape with distinctive colours. In this short article I offer a glimpse into the evolving design, and how it has grown to become so recognisable.
→ Continue reading Shell logo design evolution
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