Dec 19, 2011read the 5 comments
Paramount logo evolution
Embedded video also here on YouTube.
Via Brand New, after Paramount Pictures unveiled a new company logo to commemorate the studio’s 100th anniversary in show business.
The video shows the centenary proposal around the 2:55 mark, but it’s different from the design Armin published (below). I’m guessing this one’s the legit version.

Paramount’s 100th anniversary logo (image via Brand New)

















5 appreciated comments, click here to add one
Alec
The pyramidal paramount mountain has been the company’s logo since its inception and is the oldest surviving Hollywood film logo.
Dec 19th, 2011
Chris
It may owe a great deal to the power of nostalgia, but this has always been my favorite Paramount intro, and the one that always sticks out in my head whenever I see any incarnation of the logo.
http://youtu.be/5HZHJcPuN2U
Does anyone else share this with me, or are there no Indy fans amongst you? ;P
Dec 19th, 2011
Chris
To follow up on my previous comment above, the Indiana Jones series has always incorporated the Paramount logo into it’s opening sequence, I can not think of any other film that has done so, well, as religiously as the Indy films have. The clip below also shows a nice progression of the logo.
http://youtu.be/KZjmynjYBDQ
Sorry to litter your comment board with links David, just trying to add to the discussion.
Dec 19th, 2011
Jonas
Chris > There is an even better use of the mountain in a Paramount intro, Coming to America:
http://www.youtube.com/watch?v=zajR_ZweIGg
Jan 3rd, 2012
Chris
Ah, I had forgotten about that one Jonas, very nice!
Jan 3rd, 2012
Reply to “Paramount logo evolution”
All comments are subject to the Logo Design Love comment policy.