Comments on: £600,000 offered to rebrand London

By: Perez-Fox on the London identity | Logo Design Love

Perez-Fox on the London identity | Logo Design Love — Mon, 26 Apr 2010 10:03:28 +0000

[...] is decided, The Greater London Authority has confirmed that Saffron Brand Consultants has won the Brand for London tender to create a visual identity for the [...]

By: perez-fox.com » A Brand for London

perez-fox.com » A Brand for London — Thu, 28 Jan 2010 21:04:24 +0000

[...] recap, the whole thing has become a fiasco, with design industry folks sniping about the process, the fees, the secrecy, the whole notion of free pitching, and the dubious need for such a project in the [...]

By: alex

alex — Tue, 19 Jan 2010 14:51:35 +0000

It’s not just the logo, it’s what people think of you. You can’t brand something that constantly changes and evolves. Do the I LOVE NY thing, that works like a charm.

By: The work of venturethree | Logo Design Love

The work of venturethree | Logo Design Love — Mon, 14 Sep 2009 23:03:37 +0000

[...] put together a concept for the recent London rebrand call but my vote’s for the use of the London Underground [...]

By: David Airey

David Airey — Thu, 10 Sep 2009 13:13:45 +0000

You’re right, Martin. It’s a brilliant summary of what many of us were thinking. I’d also be gutted if I was part of Moving Brands, even if I didn’t agree with their call for the public to offer free work.

By: Martin Boath

Martin Boath — Thu, 10 Sep 2009 13:00:05 +0000

Interesting stuff…

http://www.johnsonbanks.co.uk/thoughtfortheweek/index.php?thoughtid=488

By: perez-fox.com » London’s Lost Identity

perez-fox.com » London’s Lost Identity — Tue, 01 Sep 2009 17:01:49 +0000

[...] should have written about this last month when I spotted a post on Logo Design Love, but somehow I didn’t get to it. Anyway, The official assignment is [...]

By: David Airey

David Airey — Wed, 26 Aug 2009 16:16:32 +0000

"Pricey stuff isn't about the work, it's about all the meetings and paperwork and golf games and connections and whatever else that's unrelated to the actual work that goes waaay over budget and somebody gets mocked in the press but only after somebody else gets paid..."

From this forum thread.

By: David Airey

David Airey — Sun, 23 Aug 2009 21:26:36 +0000

Showing what we do so others gain an insight is certainly an ongoing task, Mark, particularly as graphic design is a relatively new occupation. Barely a day goes by when I don’t receive an email asking “how much for a logo design”. And there was me thinking I already do enough to highlight my FAQ page.

It’s for the reason you state that I won’t target the masses as potential clients, preferring to deal with only those who already have an appreciation of the design process. Now finding those people, that’s another task altogether. :)

By: Mark Ballantyne

Mark Ballantyne — Sun, 23 Aug 2009 21:14:21 +0000

No, I don’t think you get me. Yes, we can present the case for good value to a client that we engage directly – and most of the time convince them of the benefits. However, to the masses, they won’t ever understand *why* we’re good value. :-)