Comments on: Scandinavian logos from the 60s and 70s

By: Sam Desborough

Sam Desborough — Fri, 27 Aug 2010 08:03:50 +0000

Inspirational, I love logos and letterforms like this. Bold colours that strike you in the face. Its things like the Bauhaus movement and Scandinavian art that has made Graphic design what it is today. I like this collection, it has given me some ideas.

By: Genevieve

Genevieve — Mon, 07 Jun 2010 07:21:18 +0000

Wonderful post :) I love the timelessness and simplicity of these logos, it’s so inspiring to see this stuff. In particular I’m also drawn to the France & Son Aktieselskab logo, and also the Unika Vaev logo – the combination of the shapes and the blue is beautiful :)

By: adrian

adrian — Fri, 30 Apr 2010 15:55:06 +0000

I really like the France & Son Aktieselskab logo. It’s good to be reminded of simple logos that just work, why overcomplicate things?

Great post.

By: Steve

Steve — Wed, 28 Apr 2010 21:05:11 +0000

Very nice! It is like some sort of language, almost as if each shape has some profound meaning.

By: Beautiful Scandinavian Logos | ESQ Creative | Blog

Beautiful Scandinavian Logos | ESQ Creative | Blog — Wed, 28 Apr 2010 20:52:52 +0000

[...] Logo Design Love has a great collection of Simple Scandinavian logos from the 60’s & 70’s. But make sure to click on the link to the entire Flickr set to seem even more examples. [...]

By: Ian Houghton

Ian Houghton — Tue, 27 Apr 2010 04:07:26 +0000

Anton Kildebergs Mobelfabrik is probably my favourite. For me, it’s the most memorable and I love that blue as well. If anyone’s interested in seeing more mid-century design classics, Shelby White regularly updates his blog with some really beautiful images from that period. You can find him at wanken.com. :)

By: Snehal Patil

Snehal Patil — Sat, 24 Apr 2010 12:35:10 +0000

Thanks David for sharing them….As we say ‘old is gold’ that’s true in all cases. These are the logos which just make a mark in our minds without a second glance.

The art of simplification is indeed very difficult.

By: lee newham

lee newham — Fri, 23 Apr 2010 15:37:24 +0000

There is a certain retro chic about them, but if you scroll away form them do you remember them? Can you draw them without looking at them? Can you match the logo to the company?

Are they just letterforms like a lot of logo’s from the 1950′s-1960′s?

By: john spiegel

john spiegel — Fri, 23 Apr 2010 15:05:12 +0000

“Chris” said it best!…”I love seeing logos from previous decades! One thing’s for sure: those are all a lot more timeless than the “flashy” overdone crap that gets passed off a lot these days.”

The “flashy” logos of today are too decorative, many too similar.

By: Giulietta

Giulietta — Fri, 23 Apr 2010 13:10:48 +0000

Yes, simple and clean, almost understated.