Two original exterior office building signs will be auctioned in New York next month.
They measure approximately 46 x 49 x 1.5 inches and 33.5 x 36 x 6 inches, each with a separate stem piece. The larger sign is made of stiff foam with 6 vinyl applied colours; the smaller is made of fiberglass backed with metal, and vinyl applied colours.
They were removed from the Cupertino company headquarters in 1997 and given to a longtime Apple employee.
“The original Apple logo was designed with a bite in it for scale. Imagine… without the bite, it could have looked like a cherry. Rob was interested in making it instantly identifiable as an apple.”
Quoted from designer Rob Janoff’s website.
From the archives, here’s Rob talking about his Apple logo.