“Don’t try to be original. Just try to be good.” Rand paraphrasing the late architect Ludwig Mies van der Rohe who said, “I don’t want to be interesting. I want to be good.” This video of a Paul Rand interview, or, more accurately, chatting with students, gives a great insight into the man.
At the end you see Rand (1914–1996) outside where the students were parked. He’s gesturing directions as they prepare to drive away from the studio. It reminds me of my granddad who does the same every time I reverse out of his driveway.
Thanks to Josh Kasten for the tip.
For a more in-depth discussion, here’s a three-part interview.