IMAA is a newly established annual award competition that will pay tribute to the best motion art from the year.
A distinctive monogram designed by New York-based Mirko Ilić Corp (previously featured for design work on the Jewish Film Festival logo).
No contextual shots, unfortunately, but always nice to see a few sketches.
August 6, 2012
Love it! Different and fun.
Really like it. It actually shouts!
This is awesome! I really like the animation as well.
I like that. I think it looks nicer in monochrome, personally, but I like it a lot.
Very simple, very clean, and very memorable.
Simple,”Sharp”, Strong logo concept!
I’d agree with the monochrome comment, however, the actual shape is fantastic. Perfect for animation and online applications.
I like the look of it. It really pops and works simple and clean. Though I don’t see it as an appropriate image for Motion Arts Awards. It looks and feels more geared towards the audio field if anything. On a side note, I do enjoy the addition of the sketches to go along with the finished piece.
I love it.
In regards to identity design, when it comes down to it – the timeless & fundamental rule will always remain. If your design is simple and yet relevant to your brand. It’s more likely to be remembered. This logo is a good example of that.
I like how the negative space in the A’s appear to be pencils — hinting art! Well done!