“In 1960 I graduated from Pratt Institute in Brooklyn, New York with a degree in Industrial Design. At that time graphic design was a European influence that was just being introduced in American universities at the graduate level. When I met a student who studied logo design with Paul Rand at Yale, I knew I wanted to design logos.”
— Lance Wyman
Quoted from a case study in webesteem magazine.
“The logo for the Industrial Design School of the University of Mexico (UNAM) combines the letters ‘D’ and ‘I’ to suggest a stone age axehead, one of humankind’s first product designs.”
“The logo for the Sandra Berier Gallery of Photography suggests image framing and the letters ‘S’ and ‘B’.”