Land Heritage was founded just after the Second World War by Somerset farmer Hugh Flatt who was increasingly struck by how disconnected people had become from the land and from food production.
London-based Together Design created this symbol to illustrate the charity’s love of the land.
Land Heritage, by Together Design, 2004, via Symbol, p168.
It’s not in use today, unfortunately — Land Heritage merged with the Paget Estate and the Soil Association in 2007 to form the Land Trust.
Still, a memorable, fitting idea.
So simple, but so brilliant. This is another one of those “I wish i’d come up with that” logo designs.