May 16, 2011read the 22 comments
Edgeboard
Here’s a project that caught my eye, created by Hampus Jageland when at Maud.
“Edgeboard are handmade chopping boards from the Northern Beaches in NSW that possess a special feature; an edge which you use to slide off the chopped food against. They use a natural anti-bacterial wood sourced form the Byron Shire.
“The identity is based on the board’s special feature, the edge, and the brand comes to life using the edge in any any application. A simple, structured logo is used in combination with textured and environmentally friendly stocks.”
Lovely.
About Hampus Jageland.
Hampus on Twitter.
22 appreciated comments, click here to add one
Mikael Siirilä
Perfect identity for such a simple, functional product. The application of the logo on the product is spot on.
May 16th, 2011
Eafan
This is INGENIOUS. Probably one of the most creative logos ever!
May 16th, 2011
Michael Campbell
It’s perfect and a thing of beauty.
May 16th, 2011
Thomas
This really is a perfect logo if you ask me.
May 16th, 2011
Mick
This makes me happy.
May 17th, 2011
David Buchanan
Very nice and well done to the client for seeing the beauty in something so simple. If only all clients were like this…
May 17th, 2011
brad webster
Brilliant. Love it! Love the display wall.
May 17th, 2011
Jen @ Adrinah Design
I love this! Beautiful design.
May 17th, 2011
Angus
Wonderful work.
May 17th, 2011
Giulietta Nardone
Simple and to the point! Love it … G.
May 17th, 2011
Seth
Minimalism at its finest! Beautiful execution, and a fantastic concept overall.
Cheers to a job well done!
May 17th, 2011
Kevin Burr
Simply brilliant…especially the way the logo is incorporated on the letterhead.
May 17th, 2011
Steve Bell
Such a simple concept that works incredibly well, love it!
May 17th, 2011
Val Berger
This is just awesome; I’m sure, Jageland cried some tears of joy after crossing this concept, it’s timeless and just smart
May 18th, 2011
Neel Singh
Wow. Amazing execution! This is truly intelligence made visible.
May 18th, 2011
Elvis Benício
Or EB = Elvis Benício (hehe)
May 18th, 2011
Ada Lau
Incorporating the name of the company literally into the logo, such a smart idea! It is simple yet so memorable. Brilliant!
May 22nd, 2011
Hampus
I just saw all the comments on this post.
Thank you very much all! Appreciate your kindness.
H
May 28th, 2011
Val Berger
we appreciate that you’re sharing your work with the rest of us :-)
May 28th, 2011
Chris W
This is such a great logo design when you see it in context.
Jun 3rd, 2011
O-P
Truly amazing, when I first saw it I got pissed of, because it’s just so awesome. :)
Jun 28th, 2011
Luke
Reminds me too much of this. Should have used different type imo.
http://www.dailyrosetta.com/wp-content/uploads/2010/10/New-Balance-Logo-2008-300×300.jpg
Jun 29th, 2011
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