In this three-part interview from 1991, Paul Rand talks about his iconic logos for IBM, UPS, ABC, Westinghouse and more. I happily gave it 30 minutes of my time with a cup of coffee.
Paul Rand interview: part one
Paul Rand interview: part two
Paul Rand interview: part three
For more info on the late, world-renowned graphic designer, here’s a blog post from the Logo Design Love archives: All about Paul Rand.