May 3, 20109 appreciated comments
Television Associates logo
“A typical problem, in that it involves two unrelated subjects:
“Television Associates wanted to use the initials, TA as a logo. Instead of trying to do a trendy, graphically exciting monogram, which doesn’t communicate anything, I made the problem more interesting:
“How can the initials TA also say TV?”
— BOB GILL
Shown in Bob Gill’s Graphic Design as a Second Language.
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9 appreciated comments, click here to add one
Jonathan Patterson
Nice, very clever.
May 3rd, 2010
Yamil Urbina
The simplest thing I’ve ever seen, yet the most clever.
May 3rd, 2010
Mike
Simple yet clever!
May 4th, 2010
lee newham
Design:
Define problem.
Solve problem.
It’s such a simple approach. Bob gill was brilliant at redefining the brief. It always contained the answer.
And yet there seems to be an emphasis, especially in marketing, on making things complicated.
May 5th, 2010
Marek
Great logo! Simple yet sophisticated! :) My father’s wife just told me about your site over Skype. I will be certainly looking deeper into it, and I’ll post my thoughts on things I like or dislike.
ps- I added you on facebook
May 17th, 2010
Kliment
Just lovely!
May 23rd, 2010
Emily
The simplest thing I’ve ever seen, yet the most clever.
May 31st, 2010
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