Probably my favourite logo from the website of George Lois, and a good opportunity to share this brief footage from his CreativeMornings talk from a couple of years back.
Posted . Updated .
Learn how enduring logos are made in Logo Design Love, third edition.
Cathy,
As always: the most simple ideas are the best.
Jonathan Patterson,
Very clever!
Josten Dooley,
Love how simple and powerful this logo is.